The Marketing of .NET with Beth Massi
.NET used to be all about Windows - but it's not anymore! How do you market something so diverse? Carl and Richard talk to Beth Massi about her new role as the Marketing Manager for .NET. Today .NET runs on all sorts of platforms, and you can develop .NET code on multiple platforms as well. Beth talks about reaching out to the new audiences that may have never considered .NET before because of it's former focus on Windows. Now .NET runs everywhere, on all sorts of devices, and into even more operating systems. Where would you like your code to run?
Guests:
Beth Massi
Beth is a Product Manager on the .NET MAUI team at Microsoft and is responsible for making native device and hybrid web development in Visual Studio a delightful experience. Formerly the Marketing Director and Community Manager for .NET as well as serving on the Board of Directors for the .NET Foundation, she’s spent her career helping .NET developers be successful.
Links:
- Directed Graph Markup Language https://msdn.microsoft.com/en-us/library/dn966108.aspx
- Beth's Blog https://blogs.msdn.microsoft.com/bethmassi/
- Kendra on Channel 9 https://channel9.msdn.com/Niners/kendrahavens
- .NET Core on GitHub https://github.com/dotnet/corefx
- Tizen https://www.tizen.org/
- Docker Tools for Visual Studio Preview https://visualstudiogallery.msdn.microsoft.com/0f5b2caa-ea00-41c8-b8a2-058c7da0b3e4