Rob Tiffany is an Architect at Microsoft focused on delivering the best possible Windows Mobile solutions for his customers. His expertise lies in combining wireless data technologies, device hardware, Windows Mobile software, and optimized server infrastructures together to form compelling solutions. Prior to his current role, Rob was a Senior Technical Product Manager for Windows Mobile in Microsoft's Mobile and Embedded Devices division where he focused on growing the mobile developer ecosystem. He was also responsible for planning and running one of Microsoft's largest global developer conferences. Prior to joining Microsoft, Rob founded one of the industry's first mobile device management companies.

A writer, speaker, entrepreneur and 14-year veteran of the software industry, Rob has been involved in some of the world's largest Mobile/Wireless Line of Business application efforts undertaken to date. He's the creator of Microsoft's Mobile Line of Business Solution Accelerator, the author of "SQL Server CE Database Development with the .NET Compact Framework" and "Pocket PC Database Development with eMbedded Visual Basic," plus dozens of articles found in leading software development publications. In his newest book, "Windows Mobile Data Synchronization with SQL Server 2005 and SQL Server Compact 3.1," Rob describes how to build systems that scale to thousands of mobile devices. He's presented sessions on mobile development, infrastructure, and architecture at events all over the world including Tech Ed, Dev Connections, TechReady, VS Live, and MEDC. He got his start in programming by creating completely useless BASIC applications on the Timex Sinclair 1000 in the early 1980's. Luckily, he moved on to bigger and better things like 32-bit REXX on OS/2. Rob blogs at http://blogs.msdn.com/robtiffany